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Sports and Leisure


The sports and wellness industries are experiencing rapid growth as people worldwide prioritize health, balance, and long-term vitality. This shift is transforming how consumers spend, live, and connect — creating major opportunities for forward-thinking brands.

Wellness is no longer a trend — it’s a movement. Across the globe, people are choosing healthier, more balanced lifestyles, and businesses are evolving to meet this growing demand for well-being and performance.

  • Wellness has become a core part of modern identity, not just a passing habit.

  • Consumers are investing in staying well, not just getting well.

  • Emotional balance and mindfulness are now central to overall well-being.

  • Sports and wellness are for everyone — all ages, backgrounds, and fitness levels.

  • Businesses are embracing wellness programs to build healthier, more productive teams.

  • Older generations are driving demand for products that support vitality and movement.

  • Wellness culture thrives through inspiration, community, and shared goals.

  • Group activities, events, and shared experiences strengthen motivation and belonging.

  • True wellness now includes body, mind, and nutrition — a full-circle approach to health.

  • Consumers are aligning wellness with environmental and social responsibility.

  • Memberships and ongoing programs offer sustainable growth for wellness brands.

Padel and Hyrox are two sectors experiencing explosive growth across the globe. As at mid 2025, there were only 1000 padel courts in the UK versus demand of over 8m people having expressed an interest in playing and over 1m regular players. Hyrox is a more niche activity, but also suffers from a demonstrable lack of appropriate training venues to keep pace with the demand. 

Our investment strategy for the next five years (leading up to 2030), is to build a series of UK and International venues that offer well designed Padel and Hyrox facilities that have community central to their offerings. Bringing people of all ages together to get fit, have fun and elevate their mental and physical wellbeing.

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